Merchants are constantly on the look for new technologies which can help them meet consumer demands. One of the most pressing customer desires is personalisation. To meet this, Cashflows, the paytech for businesses, has partnered with flexible payments solutions provider, Raimac Financial Technology.
By integrating Raimac’s technology, Cashflows will allow merchants to provide customers with customisable payment options that suit their preferences. This includes enabling buy-now, pay-later (BNPL) particularly for high ticket items, instant initiations and additional automated ways of enabling payments.
The integration of Raimac’s solution is already underway, and live clients are expected to utilise these new services in the coming months.
“Partnering with Cashflows aligns seamlessly with our mission to transform the payments landscape,” said Frazer MacRae, CEO of Raimac. “Their established reputation and commitment to customer satisfaction make them the perfect partner as we introduce our programmatic payment technology to the market. Merchants will now be able to offer customers, Pay per use, Pay on delivery and Pay in instalments. Together, we will empower merchants to deliver a more tailored and customer-centric payment experience.”
Paul Clarke, chief growth officer at Cashflows
Paul Clarke, chief of growth at Cashflows added: “At Cashflows, our vision is enabling business in making payments simple. This partnership is further evidence of how we’re changing payments for the better by simplifying the payments process and offering a smoother, faster experience for customers.
“It is also testament to our agility that we were able to act quickly to bring a solution to Raimac, an exciting company that has taken the market by storm, that will benefit UK businesses to offer alternative ways of paying for their customers.”
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