Ripple’s Cassie Craddock Highlights the Crypto Company’s Growth and an Industry Shift

At Money20/20 Europe in Amsterdam, Cassie Craddock, managing director UKI and Europe, at Ripple, the global blockchain and crypto company, shared insights into its growth, innovations and strategic vision for the future.

During this year’s show, taking place at the RAI in Amsterdam in early June, Ripple announced a new partnership with Clear Junction, a global provider of cross-border payment solutions for regulated institutions.

Craddock touched on the significance of this partnership, explaining how it aligns with Ripple’s mission to expand its payment network capabilities. “Clear Junction will be joining the Ripple payments network and will provide our payments customers the opportunity to settle payments in Euro and GBP and other currencies to come. We’re really excited about this announcement.”

Our conversation turned to Ripple’s focus on building enterprise crypto solutions for financial institutions. “Ripple has been in business for over 12 years, making us a longstanding company in this space and a recognised leader,” she noted.

Initially focused on cross-border payments, Ripple’s services have evolved to include digital assets and end-to-end solutions using XRP and the XRP Ledger, enabling instant, reliable and cost-effective transactions.

Working at Ripple

Reflecting on her seven-year journey with Ripple, Craddock observed significant industry shifts. “Banks and financial institutions now see Ripple as a trusted partner for developing their digital asset capabilities,” she said, explaining how Ripple’s vision for a seamless payments network is now widely accepted, with many banks seeking Ripple’s expertise in tokenisation and custody solutions.

You can delve into our interview with Craddock to learn more insights, including why she is optimistic about recent regulatory developments in Europe.

Watch The Fintech Times chat to Cassie Craddock at Ripple.

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