Paying electrical experts to install new technology in your home can be an irritating expense after a large sum has already been paid for the tech in the first place. Looking to help customers install and repair technology while ensuring they can save money, UK technology retailer Currys has launched flexpay.
Currys flexpay is a credit product that allows customers to pay for tech at their own pace, adding flexibility at the point of purchase. Customers can choose to pay through fixed monthly payments or via the buy now, pay later feature. They can gain access to a range of low-rate and interest free promotional credit offers on selected products by doing so.
Currys flexpay has been built by the retailer and its partner BNP Paribas Personal Finance, working directly with customers to make credit even easier for colleagues to communicate, and for customers to understand. Credit is only provided to customers who meet affordability criteria.
Joshua Fabian-Miller, consumer credit director, Currys plc said: “We’re committed to helping customers access and enjoy the latest technology, that keeps them connected, healthy, productive and entertained – flexpay is a key part of that mission.
“Currys flexpay makes it even easier for customers to spread the cost of their tech, at the point of need. I’d like to thank the customers and colleagues who helped us shape flexpay, and the teams across Currys and our partner BNP Paribas Personal Finance, who develop our credit product and help our customers pay at their pace.”
Personalised credit
Recent improvements, made following extensive research with colleagues and customers, have made credit more personalised at Currys. This ensures it shows up when customers need it and makes sure customers always know where they stand through its mobile app.
Currys flexpay lands with even more functionality under the hood: more ways to flexpay in store, the ability to flexpay on additional hardware categories, a simpler and clearer application journey, and better visibility of existing customers’ credit balance across buying journeys.
Currys is prioritising providing customers with a full end-to-end solution, and flexpay is at the heart of the it. The arrival of the new offering omes at a point where over 20 per cent of eligible spend now goes through credit, which makes Currys’ credit offer the most used credit product at Currys, with spend now exceeding that made on credit cards.
Currys has grown its active credit customer count to over 2.3 million and these customers are the retailer’s happiest, with NPS scores 22 per cent higher than non-credit customers. They are also 20 per cent more likely to purchase complete solutions and linked products, and over twice as likely to return and shop again at Currys within 12 months.
Stephen Hunt, CEO at BNP Paribas Personal Finance UK said: “Currys flexpay is the result of our strong, long-standing partnership with Currys and our deep understanding of their customers’ needs. Together, we have developed a leading credit solution that offers flexible and affordable payment options, making it easier for Currys customers to purchase amazing technology.
“We are excited to continue to support Currys in transforming the credit experience, delivering more accessible and responsible credit solutions.”
The post Currys Launches New flexpay Credit Offering as its Credit Customers are Shown to be the Happiest appeared first on The Fintech Times.
